Protos

Day two at persuasive technology
It’s day two at the The Persuasive 2008 conference and its starting out really well.

General conference chair Harri Oinas-Kukkonen is watching some of the many posters that have been on the conference.

The days keynote is really exciting Virpi Roto (Principal Scientist Nokia Research Center) is giving a great keynote.

She is for instance making a clear differentiation between Usability (optimal functional ease of use) which we can measure versus User Experience which is subjective.

Virpi Roto managed to make the whole auditorium silent, and people were just taking pictures of her slides (like the two below).

Different emotions during interactions are not equally important
-Virpi Roto

User Experience is the attitude towards the product. It its the key to get people loyal to our devices.
-Virpi Roto

Virpi also introduced the “dream of brand building” as seen below. Total brand dedication that people get a tattoo:

She went on to state that although Nokia is the world 5′TH most valued brand, she has never seen a Nokia tatoo.

Another key point Virpi made was the need for clear metrix

You need to be able to measure [UX] – if you cannot measure you will be miserable
-Virpi Roto

The Iphone is sexy, but the Gphone OS will own!

See a demo here: youtube.com

They are pulling a “Microsoft” on the phone as a platform!

Who cares who make the hardware? It all about owning the platform, and guess who owns the platform and soon will own frequency spectrum in the US – that’s right: google.com

I sense a disturbance in the force…

Take the whole SDK for a spin here: http://code.google.com/android/

Also they have goodies in the form of ugly wallpapers!?

Iljin Display of South Korea would embark on mass production of super small projectors allowing the display of video images stored in mobile handsets with a maximum size of 20-inch from September. Last year the company developed its Nano Projector that enables users to project video images from mobile handsets on a wall by incorporating Single LCD Panel technology. Iljin Display recently signed an agreement with SK Telecom for an exclusive commercialization of Nano Projectors. Under the deal, the Korean vendor will commence mass production of Nano Projector for use in SK Telecom mobile phones from September, and SK Telecom will receive the products to sell them at home and abroad.

via: fareastgizmos.com

via. gizmodo.com

We’ve shown you tiny phones before, but this is getting ridiculous: the Xun Chi 138 is scarcely larger than an AA battery and it weighs just two ounces. Too small to even dial, it requires you to use a stylus on a touchscreen and plug in a headset to talk and listen.

Since it only supports Chinese character recognition, we won’t be seeing it stateside anytime soon, but before it’s shipped here the company might consider learning how to spell the word “megapixels.”

Wonder how to hit those buttons ^^

Sonys new WI-FI device. I wonder how it feels to see this one if you are a telco?

I hope they are not all just dreamers ^^

It will be VERY interesting to see, what kind of approach these professionals have towards Mobile Interaction Design.

I hope there is a few eye openers coming my way. I am very much stuck in: Tasks, personas, scenarios and Design Patterns.

The latter seems to be taking me towards the structuralistic language theory.  I am not sure that is the simplest way to do Users Experience Design.